Sameer Africa has set it sights on the Somalia and Nigerian markets.
Allan Walmsley, the managing director of the tyremaker said, that the company was looking to nurture its niche products in the region and grow export sales significantly this year.
Sameer already supplies tyres to defence forces in the region after it launched the Yana Jeshi Extra 1400-20 tyre last year for sale to the Kenya Defence Force in Somalia.
“From studies, the market certainly exists. We are looking at Somalia … we just came back from Nigeria and hopefully in August we will do our first shipment. Export markets are already up 60 per cent this year,” said Mr Walmsley.
He said that the company expects to open its Burundi subsidiary which will have a retail tyre centre and a depot, on June 15, and that this subsidiary, together with the one in Uganda and Tanzania are expected to contribute at least 20 per cent of revenues.
The Burundi subsidiary will be used to re-export to Eastern DRC while the company is also looking at increasing its export sales to Zambia, Zimbabwe and Ethiopia.
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